Muwm Jamsil Lotte World Mall Pop-up: Lucky Terrarium
Muwm
Location
Lotte World Mall, 2nd Floor, 300 Olympic-ro, Songpa-gu, Seoul, Korea
Completion
May. 2024
Size
18㎡(5.5PY)
This project focused on creating a flexible space that could expand into various functions while maintaining a consistent structural principle. The structure, made of agricultural pipes and mesh panels, was designed to transform into low shelves, clothing racks, and counters, adapting to different spatial needs. Additionally, S-hooks attached to the mesh panels allowed for customizable product displays, maximizing layout flexibility.
A key visual element of the space was a yellow sculptural piece representing Muwm’s new logo, serving as a focal point that reinforces the brand’s identity. By integrating natural elements with an adaptable structure, this pop-up was designed to offer visitors a direct and immersive experience of Muwm’s philosophy of practicality and sustainability.
Team
Spatial Design
Collaborator
Fixture Installation & Plant Styling
Yuwon Seo
Object Fabrication